Daisy Pool Covers recently launched their “Adventures of the Hydro-Sapien” campaign, which takes us on a journey with the Daisy Hydro-Sapien as he navigates the wild world of protecting his precious swimming pool water. Daisy Pool Covers launched this campaign as a way to educate pool owners on the benefits of owning a pool cover while having a bit of fun!
The Hydro-Sapien shows us how his Daisy Pool Cover saves time, saves water, retains heat and saves on chemical costs!
Since the release barely a month ago, the social reach of the Daisy Hydro-Sapien campaign has been staggering! This has got to be one of the most popular campaigns we have seen for a very long time, the overwhelming consumer engagement and viewing popularity has been put down to the unique storytelling of the Daisy Pool Cover benefits using our fun-in-the sun outdoor personality that we all relate to while we are enjoying our pools
There have been so many pool shops asking for the full loop video so they can play the Hydro-Sapien videos in store to grab customers attention and to start conversations that inevitably result in sales. So, here is the WeTransfer link for you to download all the episodes in one file (click the image):